Tuesday, 18 October 2011

Toast creates Cymex sponsorship bumpers for The Only Way is Essex

Being no strangers to a quick turnaround, when Sudler London came to Toast to create the Cymex sponsorship bumpers for hit ITV2 reality show 'The Only Way is Essex', Toast were well equipped to take on the task.

Capturing the flirty, party vibe of TOWIE, the finished product is, we think you'll agree, very watchable!

Watch the finished product here

Wednesday, 12 October 2011

Ambi Pur get in the festive spirit

Who doesn't love the warm, cosy smell of cinnamon and vanilla whilst sat at home by the fire, wrapped up against the winter chill? With this in mind Toast TV, together with Alex Bass and Simon Jones from agency G2 UK, produced a 10 sec tag designed to promote a new range of Ambi Pur air fresheners just in time for the festive season.
Using inviting images of freshly baked biscuits and frothy hot chocolate designed to evoke the senses, we set about capturing the familiarity of those comforting aromas on film.
Directed by Gregg Masuak, and shot using the latest generation Canon 5D camera, the tag is a perfect example of how beautiful results can be achieved when you marry the right director with the right creative.

Monday, 3 October 2011

Sailor Jerry's 'Ink City'

Award winning brand agency Elvis came to Toast to produce a film highlighting the unique 'Ink City' experiential zone they created for Sailor Jerry Rum at this years Big Chill and Bestival music events, and we were more than happy to go along and capture the action.

Designed in the style of a 1930's tattoo parlour, 'Ink City' invited festival goers to see first-hand 'live' tattoo craftsmanship of a number of classic Norman Collins designs whilst enjoying Sailor Jerry's fine rum, the live acts and DJ's on the Sailor Jerry stage.