Wednesday, 30 November 2011

VW 'Touareg launch'

DDB chose director Ben Hume-Paton and Toast to create a series of online & dealer launch films for the new range of VW Touareg 4X4. Shot over three days, in studio and on location, each film required its own distinct personality. 

Filmed on latest generation Red, Varicam and Canon 5D, the finished films are a visual feast of excitement, beauty, technology and power.

Have a look for yourself here.

Saturday, 26 November 2011

Want a gentle face cleanser that works? Then look no further than Cetaphil, the number one dermatologist and paediatrician recommended brand. The cleansing and moisturising skincare brand from Galderma have taken to the air with their first UK commercial featuring five gorgeous girls talking about their individual skin needs. And the proof is in the pudding, as you can see from their glowing complexions. 

Conceived by Nolan Willis at Sudler London, it was directed by Gregg Masuak with Angus Hudson as DoP. It was shot on the Arri Alexa and postproduction was completed at Toast, Square Zero & RushesWatch the video here.

Wednesday, 16 November 2011

BBC's Great British Railways - Talkback Thames

Toast TV have created the latest round of in-programme graphics for the Michael Portillo travel show Great British Railway Journeys. The animated maps were built to echo the look of Bradshaw's 1860's Railway Guide used as a reference throughout the show. Great British Railway Journeys is produced by Talkback Thames, Series 3 starts on BBC 2 in 2012.

Tuesday, 18 October 2011

Toast creates Cymex sponsorship bumpers for The Only Way is Essex

Being no strangers to a quick turnaround, when Sudler London came to Toast to create the Cymex sponsorship bumpers for hit ITV2 reality show 'The Only Way is Essex', Toast were well equipped to take on the task.

Capturing the flirty, party vibe of TOWIE, the finished product is, we think you'll agree, very watchable!

Watch the finished product here

Wednesday, 12 October 2011

Ambi Pur get in the festive spirit

Who doesn't love the warm, cosy smell of cinnamon and vanilla whilst sat at home by the fire, wrapped up against the winter chill? With this in mind Toast TV, together with Alex Bass and Simon Jones from agency G2 UK, produced a 10 sec tag designed to promote a new range of Ambi Pur air fresheners just in time for the festive season.
Using inviting images of freshly baked biscuits and frothy hot chocolate designed to evoke the senses, we set about capturing the familiarity of those comforting aromas on film.
Directed by Gregg Masuak, and shot using the latest generation Canon 5D camera, the tag is a perfect example of how beautiful results can be achieved when you marry the right director with the right creative.

Monday, 3 October 2011

Sailor Jerry's 'Ink City'

Award winning brand agency Elvis came to Toast to produce a film highlighting the unique 'Ink City' experiential zone they created for Sailor Jerry Rum at this years Big Chill and Bestival music events, and we were more than happy to go along and capture the action.

Designed in the style of a 1930's tattoo parlour, 'Ink City' invited festival goers to see first-hand 'live' tattoo craftsmanship of a number of classic Norman Collins designs whilst enjoying Sailor Jerry's fine rum, the live acts and DJ's on the Sailor Jerry stage.

Wednesday, 27 July 2011

Bacardi - Lovebox Festival Film

At this year's Lovebox festival, the Bacardi 'Site' was the best place for people to get together and enjoy a real house party vibe. This 'teaser' style film has just gone live on their facebook site and we think sums up all that's great about our summer festivals and of course Bacardi. Enjoy.

Playboy - 'Sizzle' Online Launch

Sometimes a new brief can seem impossible but when faced with the challenge of selecting 80 potential Bunnies for Hugh Hefner's triumphant return to the london casino scene, Goodtime productions commissioned Toast to provide ‘behind the scenes’ coverage of the auditions, training, costume fitting (ears and tails) and launch parties. We also produced ‘Hef’ interviews for Sky, Reuters, AP and the BBC. It was tough but someone had to do it.

SodaStream Idents and TVC Campaign

Creative communications agency, Us London came to Toast to handle their latest Sodastream project - how to make 9 x idents and 2 x TV commercials out of just one 30 second Israeli ad! With a whole lot of noodling in the edit suite, a voice over from Patsy Kensit and a sterling performance from an 8 year old boy, the campaign was turned around in record-breaking time.

Monday, 31 January 2011

Transitions Optical

Transitions Optical came to Toast to create a visually rich, timeline film designed to capture and amaze visitors at their stand at this years OptiMunich exhibition.

The film was created by our in-house design team and takes the viewer on a modern, stimulating journey of the company's many milestone achievements.

Friday, 28 January 2011

Corona & Grolsch Conference Films

With a super quick deadline, leading creative agency BMB got in touch with us to dream up two short but powerful conference films for both Corona and Grolsch. The films were created using a combination of latest generation after affects and final cut pro from supplied visuals and stock footage imagery. There were tears of joy and talk of oscars nominations when both films played out.

Thursday, 27 January 2011

Sony Bloggie

Sony Bloggie start the roll out of their series of tutorials with the first film which is all about colour and light. Shot at around London, the Toast team of Director Ed Gill and Producer Toby Tobias worked closely with top digital Ad Agency Dare to deliver an eye opening series of films that showcase the new Sony HD Bloggie camera. Catch it here...